If you watch Journeys with George, the documentary about the press covering Bush's 2000 campaign, you'll have a hard time taking traditional campaign reporting very seriously either.
Relatedly, Matthew Yglesias points out that a lot of what newspapers do doesn't provide enough of a benefit to society for a philanthropist to want to fund them:
The world is not currently lacking for sports coverage. Nor is there some kind of critical shortfall in people offering opinions about politics. Business reporting actually seems to have a viable economic model behind it. Similarly, lifestyle journalism continues to be viable in a number of formats. ...Finally, Jonah Goldberg has a key insight about the history vs. the future of the news media:
[A] newspaper is a gigantic bundle of paper covering miscellaneous topics. The rationale for lumping all those topics into a single geographically-bound institution has to do with the economic logic of printing and distributing bundles of paper, and very little to do with the economic logic of producing and disseminating a digital media product.
Yeah, why don't we complain about the decline of the telegraph?
(Photo from Wikimedia Commons.)
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